AniBeacon enables digital signage advertising networks to reach new heights by making your business relevant in the age of mobile advertising. By using media players with AniBeacon features, you can give advertisers the option to trigger mobile apps when their ad is played.
This powerful combination is the holy grail that content strategists have been trying for years to achieve but failed until now. First there was the QR code. Then there was NFC. Both of these required tremendous effort on the customer’s part. None of these provides the convenience that AniBeacon now enables.
Now digital ads can truly be interactive and even addictive. By deploying analytics in the backend, advertisers can see the complete return-on-investment cycle like never before.